By Farr

By Farr & Farr Rising – Generational Craft, Geelong Terroir

Led by father-and-son team Gary and Nick Farr, By Farr and Farr Rising represent two sides of a deeply rooted winemaking legacy in Victoria’s Moorabool Valley. With a focus on site expression, meticulous vineyard work, and whole-bunch fermentation, the Farr family has built a reputation for producing some of Australia’s most age-worthy and distinctive wines. Their commitment to detail—from clonal selection to soil health—shines through in every bottle, revealing a seamless blend of tradition, innovation, and place.

The Wines – Purity, Structure, and Site-Driven Character
By Farr wines are the flagship expressions: refined, complex, and built for cellaring. Pinot Noir and Chardonnay are joined by compelling bottlings of Shiraz (with a nod to Côte-Rôtie) and Viognier, all shaped by thoughtful handling and long élevage. Meanwhile, Farr Rising offers a more approachable introduction to the Farr style—vibrant, expressive wines with the same vineyard precision and craftsmanship. Whether it’s the lifted perfume and savoury drive of the Pinot, or the flinty, textured Chardonnay, each wine speaks clearly of its origin.

Together, By Farr and Farr Rising offer a masterclass in cool-climate winemaking and the power of multi-generational vision.